Therefore, it is not difficult to find that in recent years, Alipay has been continuously opening up the living needs that extend beyond payment, and stabilizing the identity of Alipay's transaction channel by cultivating user habits. For Alipay, which masters payment channels, regardless of the amount paid by balance, bank card transfer or even cloud flash payment, it will eventually flow to the payee through the channels provided by Alipay. At this time, Alipay, like the Apple Pay service, can obtain stable income as a channel. And all of this is based on the coverage of Alipay users.
Therefore, in the red envelope activity in 2022, Alipay chose to "open the gate and release the water" to allow more consumers and merchants to participate in the activities of Jiwufu, and establish Alipay in advance in the digital User perception and user habits in the RMB era, prepare for the future. But then again, the less difficult it is to collect the five lucky cards, the more users will participate in the final "divide", but there are only a handful of money that can be distributed. The lucky collection activities have been carried out to this day, and we really still have to continue. Is it necessary to play? It is undeniable that the five blessings are a fun social activity.
For most users, they only need to participate in a normal way. Occasionally turn on their mobile phones and scan the word "Fu", and basically they can collect them before the end of the event. But rather than staying up late to draw blessings, it is better to take advantage of the free time in the New Year to spend more time with parents, listen to what the family has to say, feel the warmth of the family, and enjoy the real five blessings.